Exclusive Interview With Designer Lara Baseler for Zélé Magazine July

“Ethnic Vibes”

As an upcoming German fashion designer, having finished her studies in July 2014, Lara Baseler now presents her very first fashion shoot showing her final collection in Munich. Lara created six outfits for women, using materials like silk and synthetics in a palette of gold, purple, pink and a black lace. She found her inspiration – led by the main topic “modern nomades”- in the Muslim Hausa-Culture, one of the largest ethnic groups in Africa.

What she particularly liked were the characteristic elements of the traditional male clothing: wide armholes and low cut crotches. She introduced the hijab as hood and a loosely draped cloth. To give her outfits more femininity and modernity Lara used skinny pants, skimpy hotpants, as well as corsages. Look closely and you’ll see tassels as a decorative element adorning the neckline – to memorize the magnificently embellished saddle and bridle of the Hausa’s horses.

Her first collection is dedicated to the modern, sophisticated and confident woman being above ethnic borders and sexism – a mixture of extravagance and folklore – partly unapproachable, partly tempting with charms. For the editorial she has chosen a classic studio shoot with a clear background and more attention on the clothing and mood, attended by posing and swaying to the rhythm of music. At the moment Lara is collecting experiences and working on new projects – dipping further into the fashion world.


Z: How do you define ‘fashion’ and why do people care about it so much?

Lara: It’s the art of connecting utility, function and safety with the desire of representing ourselves. The fashion aspect in clothing shows where we stand in life – expressing our character, our social and personal environment. Its the visual aspect which influences people`s opinion first.

Z: When did you realize you wanted to become a fashion designer?

Lara: I would say that was in the age of sweet 16 years. I found myself in the middle of my rebellious period, colourful hair, a mohawk and was extremly interested in individual styling, DIY and art. I even have been interested in arts and especially drawing since my childhood. After visiting some fashion schools – and toiling with my high school tests – I finally went to the  fashion school in Sigmaringen, Baden Württemberg.

Z: What was the first article of clothing you ever designed?

Lara: In my “punky” period it was a crazy, asymmetrical and cropped tartan shorts. At fashion school it was a classy pencil skirt, made of embroidered fabric.

Z: What matters to you most as a fashion designer?

Lara: Never stop learning, having the ability to capture and interpret that huge source of inspiration perfectly, as well as giving each detail the absolutely importance it deserves.  In my eyes the quality of the completed product counts a lot – that covers of course technical and visual features, but it also has to include fair working conditions and an environmentally friendly production.

Z: What advice do you have for aspiring fashion designers?

Lara: While going with the times and meeting your customers’ expectations you also need to remain true to yourself. If you love what you’re doing and do what you love – you’ll never have to work.

Z: What do you like best about designing clothes?

Lara: The experimental but also precise way of creating and fabricating clothes. The never ending learning and inspiration as well as working with individual, beautiful people and other artists.

Z: What do you dislike about designing clothes?

Lara: Well, even if things are teasing you because they don´t work as you might have imagined, you can only grow with these barriers and circumstances.

Z: How would you define your personal style?

Lara: At the moment I see myself still in progress. But i would say I´ll stick with characteristics like extravagance, originality, foreign inspirations and an expressive, unique flow.. my plan is a mixture of dressy occasion wear and a more casual and comfy street style character. I like to go with time spirit and upcoming trends as well as using own inspirations and key details.

Z: How would you define the style your line exemplifies?

Lara: Ethnic, exotic, extravagant – feminine.

Z: Where do you get your inspiration?

Lara: Everywhere! Inspiring street style, magazines or the world wide web. I love to have the full bundle of input.

Z: If you weren’t a fashion designer what would you do instead?

Lara: In fact it’s difficult to see myself in another profession now – if I could choose again I would take exactly the same decision.

Z: Lara Baseler in one word would be?

Lara: Spontaneously I would say “multifarious”.


Photographer/Editor: Christina Kapl| www.christinakapl.at
Designer, Styling: Lara Baseler
Hair and Makeup: Laura Heibei
Model: Jennifer Asemota
Wardrobe & Accessories by Wilhelm Müller, Zara & Henkel & Grosse

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